From Atlanta to Miami Herald

Film Vet Ashaine Briscoe Enters the Spotlight with Quirky, Heartfelt New Shorts

ATLANTA, GA, December 09, 2013  -- Filmmaker Ashaine Briscoe has just made her debut as a screenwriter, director, and producer--but to call her a novice would be an incredible oversight. In reality, Briscoe has been working in film for years, developing an almost preternaturally accomplished and diverse resume that includes credits as a Production Assistant, an Art Director, and more. She has worked on TV commercials and music videos, and her keen eye and visual flair have landed her design spots in leading glamour magazines. Now, however, it is Briscoe's time to shine, and to unleash the full extent of her creative vision, with a new short film called Roadside Assistance.

Just released via digital film service Distrify, Roadside Assistance is available for purchase or for rental; the film offers a surreal, comedic take on modern relationships that is, according to Briscoe, based loosely on her years of living in Atlanta. "Like a lot of cities, this one has a lot of people who are searching for love and fulfillment, but it also has a lot of pretenders," the filmmaker notes. The movie, which Briscoe describes as a "dramedy," is almost a parable for the modern world; the action centers on a woman whose car breaks down, but as different men stop to lend a hand, she finds fault with each one, shooing them away.

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Ashaine Briscoe is No Stranger

Ashaine Briscoe is no stranger to the cinema. For years she’s developed her eye as a wardrobe consultant, makeup artist, and production assistant, starting with magazine spreads and album covers before making the shift into music videos. But if fashion was her gateway, her final push into the world of film directing came from an unlikely source: The iPhone. “It just cut through all the red tape,” she says with a laugh. “Anyone with a smart phone can make a movie these days, so for someone like me, with a real drive to create films, there are no more excuses left.” 

Not that Ashaine is plugging Apple products, mind you. She’s a lot more interested in enthusing about her short film debut, a quirky piece called Roadside Assistance. The movie may be borne of an eye for fashion and an affinity for handheld technology, but Briscoe’s true muse is her current city of Atlanta, and the complex issues she sees play out in her community every single day.

“Atlanta is a city full of seekers, but, like any city, it’s also got a lot of pretenders,” says the Jamaica-born director. That dynamic plays out as a tremendously entertaining but penetratingly deep dramedy in Roadside Assistance. The film is about a lady whose car breaks down; men stop to help her but she shoos them away. “They’re not who she’s looking for,” says the director, who also wrote the screenplay. Finally, the man of her dreams rolls up and offers to give her a hand—but it doesn’t take our protagonist long to wonder if maybe she was looking for the wrong thing all along.

- Read the entire article at: http://www.alwayztherro.com/ashaine-briscoe-knows-exactly-what-it-takes-to-succeed-and-get-what-you-want/#sthash.c4vFVsQm.dpuf


The Official Trailer for Roadside Assistance. WATCH NOW!

Ashaine Briscoe is being featured in an upcoming fashion documentary by veteran Miami filmmakers.

http://www.alwayztherro.com/ashaine-briscoe-knows-exactly-what-it-takes-to-succeed-and-get-what-you-want/